The portfolio
Six companies.
One system.
Each line was chosen because it breaks the system in a different way. If the operating system holds across all six, it holds.
PHAT Man Apparel
Print-on-demand streetwear in two tiers and five lines. Live on Shopify. No warehouse, no dead stock, no capital sitting in boxes.
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Loner Publishing
The IP has to be owned outright. A holding company that licenses its own stories from somebody else does not own its own future.
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Scented Serenity
The line that is deliberately not automated. In a company whose whole thesis is that software runs the operation, one line stays analog.
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The Highway Bean Company
Every other line deals in things you can copy — a file, a design, a manuscript, a listing. This one deals in something that has to be planted, watered, waited on, and harvested.
Open the file →Up Up and Sold
On the surface it is resale. Underneath, it is the sharpest data source in the portfolio.
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DoLo REI
Software revenue is fast and fragile. Property is slow and heavy. A holding company needs both or it is just a website.
Open the file →SoLo Solutions Lab
Not one of the six. It is the thing the six run on — SGIE-SFL, the governance layer, and the eleven agents.
Inside the Lab